Pricing

One price.
Everything included.

Most people juggling separate fitness, nutrition, and habit apps are spending far more than they realize. The 1% replaces all of them for less.

What others chargeOthers charge
vs
The 1%
Feature by feature comparison
Currency:
🇬🇧 GBP

The self-improvement app market has a well-established playbook: charge a low headline price, lock the features that actually matter behind a higher tier, and hope users don't notice how much the total adds up to. A workout app. A food tracker. A meditation app. A habit app. You're spending many times more before you've opened any of them.

The average user switching to The 1% saves
every year by replacing multiple separate subscriptions with one

The 1% was built specifically because this felt broken. There is no reason a person trying to improve their health and focus should be managing five different subscriptions. Every feature in the comparison above is in a single app, at a price that costs less than a coffee most mornings. Nothing is paywalled. Nothing requires upgrading. The price you pay on day one is the same price you pay twelve months later.

The columns above represent category averages, not worst cases. Some individual apps are cheaper, some considerably more expensive. What the table shows is what you'd realistically spend to get the same coverage across training, nutrition, running, habits, focus, and mindset if you bought each category separately.

Try it free for 7 days

No charge until your trial ends. Every feature included from day one. Cancel directly from your iPhone's Subscriptions settings if it's not for you.

15 features
No locked tiers
Works offline
iOS 18+
HealthKit sync
Download on the App Store →
Available on iPhone · iOS 18 or later required